web design Web development

Know Why UI UX Design is Important for Business

Most businesses have a rock-solid online presence. The entire concept of shopping has shifted focus from hunting for brick-and-mortar stores to removing the phone from the pocket and ordering what one needs. And, one doesn’t want to wait endlessly on a website that will not deliver. Business owners realize this and so make sure their online website has what it takes to provide a comfortable UX – user experience for potential customers.

Know Why UI UX Design is Important for Business

Dependence on UI UX Design

The User Interface (UI) is the way the user or customer interacts with the online website. There is no one at the other end! So, it is of utmost importance that the site works perfectly and puts those things in front of the customer that he or she wants. It is the virtual store and your UI UX design is the store manager. It helps the customer navigate and find the goods in the store or use the application well. 

Keeping Focus on the Product

Each product has one outlook – watches that tell time focus on accuracy in timekeeping, diamonds, and jewelry need to remain attractive, clothing must be comfortable, and so on. The UX UI designer takes these points into consideration at the start of the design process. It will not do for a watch to be attractive without being accurate. The designer tells this to the customers, they design the layout of the website so that the customer immediately gets the idea that the watch has a high degree of accuracy.

Features that Help the Design

Now, you see how important it is for the website to reflect the goods and services on offer. The main aspects of UI UX design that help the designer do this are as follows:

  1. Intuitive and inviting
  2. Consistency in design
  3. Attractive with standard elements
  4. Have good loading speed
  5. The layout must be uniform

Each feature has its relevance in enhancing business activity. Here is a look at them in detail.

Intuitive Design

Each element remains linked to the next in the chain of command so that when the user tries to start a search or wants to go to the next step, the UI UX interface automatically suggests and brings up the needed webpage. This makes the user happy since he doesn’t have to search or use the navigation buttons to move around and do things on the website. This is an aspect of Artificial Intelligence that predicts user behavior. 

Use of Consistent Design Elements

The main idea of using a consistent design is to avoid confusion. Using different notations and values at different places on the web pages will result in inconsistent behavior. You enhance usability because you get rid of the learning curve. The improved confidence remains reflected by the happiness the user has using your website. This emotional response can get upset with ease and so the designer must not leave any loose ends. The styling consistency in the use of typefaces, buttons, illustrations, and navigational elements benefits the user because it gives clarity.

Good to Look At

When a user first comes to your website (or wants to order your services), the first thing that strikes him is the appearance. If the site is unkempt with hundreds of fonts springing up all over the place and unbalanced illustrations and images striking the eye, the user will sense the lack of quality. He will begin to look for a rational explanation for his lack of ease and he will stop appreciating the good things about the site. 

Fast-Loading Site

A good UI UX design helps reduce the time taken for the site to load. This means that there isn’t any delay when he clicks on the website. It comes up immediately and he can begin to use it. A sluggish application will kill the enthusiasm of the user. The site must be mobile friendly and support all platforms. When the site navigates fast, the user feels a camaraderie with it. He wants ownership and your design becomes a success.

Uniform Layout

The layout is the way the web page looks like. If there is a box on the top right corner and a picture in the center of the page, it will remain the same on the next page also. Only the content will change. This kind of predictability helps to ease the mind of the user. He knows what to expect and that will make him amenable to anything you sell. A peaceful mind comes from uniformity.

Advantages of Using Good Quality UI UX Designs

The use of top-quality UI UX designers helps the business leap-frog over the competition with ease. Here are the salient aspects of a good quality UI UX design:

  1. Ease of Use
  2. Holds on to Users
  3. Engages Users
  4. Helps the Business Grow

These aspects help the user improve his or her activity. Let us see how each of them contributes to the success of the business.

Easy to Use

Simplicity is the basis for a perfect design. Whether it is a website or an application, if the user cannot make use of it without running into problems, it will not pass muster. The application must flow in the hands of the user for it to become a success.

Helps Hold on to Users

A good UI UX design helps gather and hold on to users. They feel obliged to your app or website because they get lots of help from it. Users want to come back and use the website because of its glorious features.

Content is Interesting

You keep updating the content and the content is so good to read. Reading new and interesting things on the website keeps users engrossed. It becomes a pleasure to use your site and this makes it successful.

Enhances Business Growth

Any business with a good website will grow because users can see the quality in every aspect of your website or application. It comes up more often on the search engines and you get more organic traffic. Business grows when customers have easy access to an interesting website for their shopping or any other use.

There are millions of options for the user. Giving the best UX UI design options for use for his business involves making decisions. Make it clear that he will have no problems with your design service. Also, make him understand that you offer better choices along with superior quality when they choose your UI UX service.

Author’s Bio

Vinit Mahendru, Client Relations Manager at Idea Theorem offers modern UX & UI services and focuses on improving the growth and increasing customer engagement based in Toronto, ON.




Web development

How Much Does Magento Website Development Cost?

How Much Does Magento Website Development Cost?

How Much Does Magento Website Development Cost?
How Much Does Magento Website Development Cost?

Are you looking for developing a Magento store? Do you want to know the cost of Magento website development? There can be no black and white answer to the above question. The cost of Magento website development depends on a lot of factors. Magento is a leading ecommerce platform that is used for building small and large online stores. It offers great flexibility to the users and website owners. If you are wondering about how much would Magento website development cost, this is the right post for you. This article will help you understand the cost of Magento store development.

  • Flexible shopping cart system
  • Multi-store management
  • Endless customizations
  • Catalog management tools
  • Powerful SEO & marketing
  • Huge variety of extensions
  • Active community of experts

So, how much does Magento website development?

There are several aspects one needs to consider to determine the cost of Magento store development. If you need an estimate for website development, it may not be a simple task. You can still get a rough idea about the cost of developing an online store with Magento.

Magento 2 Website Design cost

Usually, buying a Magento 2 theme can be a good option rather than hiring web designers. Though you may get limited options with the ready to install themes, it is considered to be a cost effective option for developing a Magento store.

There are several themes available on Magento 2 theme marketplace. The themes are available for free or can range upto $200. If you want to customize the themes, you may have to hire professional designers and it may cost from $ 1000 to $ 2000.

If you have a huge budget and want to build a theme from the scratch, you may have to pay a hefty price. The cost of custom Magento theme designing from scratch can be around $ 8000 to $ 10,000.

Choose the right edition

Magento offers free and paid editions for website development. Based on your business requirements, you can select the right Magento edition. The platform offers Magento Open source edition for free while Magento Commerce edition requires a license. The cost of Mageto Commerce edition would be around $ 22,000 as it offers fully operational features and functionalities. Paid version of Magento is suitable for large businesses while startups and small businesses can opt for a free edition.

Costs for Magento 2 Extensions

Though Magento (Community and Enterprise editions) are feature-rich, Magento 2 extensions may be required to add a few additional features to your online store. There are many free and paid Magento 2 extensions available. You can hire the best Magento 2 developers to help you with the best suitable extensions.


You would need to pay for hosting your website on servers. The cost of the hosting can range anywhere between $ 10 and $ 250 per month. If you choose Magento Commerce Cloud version, you would not have to pay extra money for the hosting as the hosting costs are included in the license itself.

Cost for Web Development

There are two options to develop your Magento website. Either you can hire a freelancer or a web development agency for building your online store. A lot of business owners get tempted to hire freelance Magento developers for their project as it helps them save a lot of money. The developers may charge $ 7 to $ 20 per hour depending on their skills and expertise. However, it is a good and safe option to hire a reputed web development agency that has a team of experienced certified Magento developers working with them. High quality Magento website may cost you anywhere between $ 5,000 and $250,000. Make sure that you get the maximum value for the money you spend for website development.

Website support and maintenance

Your job isn’t over once your website is launched. That’s just half the battle won. You would need to invest money for Magento support and maintenance also. It may include regular upgrades, designing refreshing, or updating security patches. Most of the reliable and reputed agencies offer annual packages for maintenance and support.

Digital marketing

You would need digital marketing solutions once your website is live. Keep some budget aside for SEO and online marketing solutions also. You may have to spend $ 100 to $ 5000 for digital marketing solutions depending on your exact business requirements and goals.

Wrap Up

There’s no doubt that Magento 2 is a very flexible CMS platform that can be used even by a layman to make the changes via backend. Once you have made up your mind for Magento development, you should do some research over the internet and try to find the best Magento development agency. Spend your time and efforts to talk to a few reputed companies to get the maximum value for the money you spend. It is important to get cost effective Magento development services matching your exact business requirements and objectives.

You may want to build a website from the scratch or migrate your existing site to Magento. No matter what your business requirements may be, hiring the best Magento developers means half of the job is done. The experts would choose the best themes, and install the right extensions to create an awesome website to match your objectives. Make sure that you get the best return on investment (ROI) by choosing the best agency for Magento web development services.